Nigerian filmmaker and music video director Dami Twitch has revealed that Nollywood producers are increasingly facing difficulties using Afrobeats songs in movies due to evolving music rights agreements.
According to him, many popular Afrobeats artistes have signed publishing deals with international companies, making it impossible for filmmakers to use their music without obtaining proper licenses.
Why Afrobeats Songs Are Becoming Harder to License
Speaking during a podcast interview, Twitch explained that ownership and publishing rights for many hit songs are now controlled by foreign music companies.
As a result, even personal relationships with artists may no longer guarantee access to their songs for film projects
.He noted that once an artiste signs a publishing agreement, decisions regarding music usage often move beyond the artist’s direct control.
Rising Costs Affect Nollywood Productions
Twitch said the growing cost of music licensing has become a major challenge for independent filmmakers.
According to him, many Nigerian movie producers operate without major studio backing and often struggle to secure the funds needed to legally acquire popular songs.
This situation has created a financial barrier for filmmakers hoping to feature trending Afrobeats tracks in their productions.
Relationship Between Nollywood and Afrobeats Facing New Challenges
The filmmaker described the current relationship between Nollywood and the Afrobeats industry as complicated.
While both industries have played significant roles in promoting Nigerian culture globally, licensing restrictions are making collaborations more difficult than in previous years.
Industry observers believe the issue could encourage filmmakers to seek alternative soundtracks, invest in original scores, or work directly with emerging musicians.
Growing Global Success Comes With New Industry Rules
As Afrobeats continues to gain international recognition, artists are increasingly entering global publishing and distribution agreements designed to protect intellectual property and generate revenue.
However, these agreements also mean that using popular songs now requires formal approval processes and licensing payments.
The development reflects the growing commercial value of Nigerian music on the global stage.
